A huge majority of industries, such as metals, textile, paper, leather, sugar, plastics, rubber, ceramics, glass, soap, fertilizers, beverages, edible oil, pharmaceutical, and a host of others, are all heavily dependent on chemicals.

600%

Increase in organic conversions, year on year

327%

Increase in organic traffic, year on year

321%

Increase in total keyword rankings, year on year

Objective

Collette was looking to expand their online reach in the markets they serve. They were interested in growing both their organic presence and reaching their target markets through paid search campaigns.

Strategy

Organically, our team focused on both on-page and technical elements to help drive international traffic. From href-lang tags to site structure, we helped position the site for international SEO. Our team also helped consult on content strategies to further boost the site into various markets. From a paid search perspective, we cleaned up and restructured the existing campaigns, refined demographic targeting and expanded our campaigns into new markets.

Results

Organically, our team focused on both on-page and technical elements to help drive international traffic. From href-lang tags to site structure, we helped position the site for international SEO. Our team also helped consult on content strategies to further boost the site into various markets. From a paid search perspective, we cleaned up and restructured the existing campaigns, refined demographic targeting and expanded our campaigns into new markets.

Our Approach.

To create a seriously profitable SEO campaign for Computer Cures, we started with a comprehensive audit of their website, market landscape and competitors. This helped us to understand and identify the quickest growth opportunities (AKA low hanging fruit) and map an evidence-based growth plan.

  • Targeted link building to improve website authority for increased search engine visibility
  • Optimisation of website content and structure to increase rankings for specific keywords
  • Technical SEO implementation such as rolling out FAQ schema on key pages
  • Regular competitor analysis to identify quick and long term growth opportunities

CLIENT RESULTS

2400%

increase in first page rankings

45%

decrease in paid search cost
per acquisition

1st Page
Rankings

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